Digitalisation, the future of the hotel industry
12 Apr, 2018
Digitalisation? Yeah like most independent hoteliers you know what it is and how important it is, but you haven’t gotten to it yet. You rather spend time with your guest right? after all this is why you decided to become an hoteliers in the first place, not because you always loved sitting behind a desk to do paperwork. But unfortunately the time when taking amazing care of your guest and making sure their stay went great is not longer enough.
The consumption habits of travellers have changed and in the era we live in the digitisation of your hotel is key to its survival. But don’t only see it as a mere necessity, something that needs to be done, it’s also a great opportunity to showcase all the thing you do right, and attracting a whole lot of new customers in the process.
Travellers are connected: connect to them
Be present, be visible, be everywhere. This requires a presence on distribution sites such as Booking and Expedia, but not only. Do not limit your hotel by focusing on these channels. See them as a source of traction on your hotel’s website, you might not know that but 52% of potential guest finding you on OTAs will looking up your website, thats pretty good no?
Being connected also means having a website that meets the expectations and habits of consumers: great design, quick and simple booking-engine, and very very easy access to informations. I cannot stress how important the two last points are, today if 74% of all online bookings are made through OTAs, it’s not because they offer better pricing, but simply because it is EASY to book there, Their process have been streamlined to the extreme and everything has been tested to encourage bookings.
And thats the first step to a successful digitisation, you need a beautiful and intuitive website, with all informations clearly payed-out and above all an easy integrated booking-engine !
Centralisation of hotel software : the future of digital
Pioneering the field, Amenitiz centralises all the essential tools for the digitalisation of independents hotel: Website-builder, Booking-engine, channel-manger and SEO optimiser.
One of the main headaches you have today for a successful digitisation is the multiplication of different suppliers you have to deal with but also the significant costs linked to each of them.
Amenitiz allows you to do it all with only one supplier and centralise everything into one streamlined process, pretty cool no?
Hoteliers, new is the time to react !
Beyond digitalisation, it’s time for automation. Do not depend on people anymore, gain more autonomy and spend more time with your guest rather than in your office.
Obviously, being a tech guy is not what you signed-up for in the first place, nor should you have to do it! But choosing and working with the right tools is an opportunity to gain a clear competitive advantage over your competitors.
This is what Amenitiz’s technology allows you to do. In less than two hours, you can create your own website, create your rooms and manage their prices and availability, your presence on the different distribution provider, on a single platform. Still don’t see the point? Think long term, think about all the hours and the money spent communicating with all your different suppliers, the time spent when you want to change anything on your website. Doesn’t make much sense, does it?
Need a boost? No problem, Amenitiz trains on how to use our tool for free. its so simple that we truly believe that in two hours, your new website will be up and running with a fully integrated booking-engine.
Want a quick demo of what Amenitiz has to offer? Register with the form below, one of our experts will call you back within 48 hours.
Start spending less time on paperwork and more time with your guest !
12 Apr, 2018
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